„Necrologul” Burger King Romania. Cum am ingropat un simbol american
Anuntul inchiderii ultimelor restaurante Burger King din Romania a facut ieri valuri in mass-media, insa nu i-a luat prin suprindere pe specialisti. Acestia spun ca iesirea din piata a celebrei marci de fast-food americane era de asteptat, atat timp cat nu si-a adaptat meniurile si preturile si nu a investit cat trebuie in publicitate.
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