Internet/New Media
Doar 8% dintre romani au smartphone. Operatorii telecom ataca piata cu low-cost-uri
Doar 8,4% dintre detinatorii de telefoane mobile din Romania detin un smartphone, arata un studiu publicat recent de GfK. Cifra se situeaza mult sub media de 14% a regiunii. Operatorii telecom ataca din ce in ce mai agresiv aceasta piata, cu modele lansate sub brand propriu, pe care le ofera gratuit sau pentru preturi de numai cativa euro, impreuna cu abonamente de doi ani.
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