Internet/New Media
O noua moda: Te uiti la TV si discuti pe Facebook
62% dintre consumatori folosesc saptamanal canale de social media, precum Facebook sau Twitter, in timp ce se uita la TV, arata rezultatele unui studiu de opinie realizat de Ericsson. Numarul acestora a crescut cu 18% fata de anul trecut. 25% dintre consumatori folosesc social media pentru a discuta sau a-si impartasi in timp real opinia despre programele urmarite la TV.
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