Internet/New Media
Tot mai multi americani peste 55 ani isi cumpara tablete
Impartirea demografica a utilizatorilor de tablete s-a schimbat destul de
mult in al doilea trimestru al anului. Ponderea posesorilor de tablete cu
varste peste 55 de ani a crescut cu 9 puncte procentuale fata de T3 2010, arata
cea mai recenta statistica a Nielsen.
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In al treilea trimestru din 2010, 62% din posesorii de tablete aveau sub 34
de ani si doar 10% peste 55 de ani. In al doilea trimestru din 211, ponderea
celor de peste 55 ani care au tablete a ajuns la 19%, iar a celor sub 34 de ani
a scazut la 46%
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