Media & Advertising
Editorul Elle si Psychologies ofertat cu 651 mil.euro de Hearst pentru portofoliul international de reviste
Grupul francez Lagardere, editorul revistelor Elle si Psychologies, a primit o oferta de 651 milioane de euro pentru portofoliul international de reviste din partea conglomeratului media american Hearst Corporation, relateaza presa internationala.
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Desi Lagardere nu intentioneaza sa vanda revista Elle, grupul francez va ceda companiei Hearst licenta de editare a publicatiei la nivel international pentru 8 milioane de euro pe an.
Portofoliul de reviste scos la vanzare de Lagardere include 102 titluri, publicate in 15 tari, potrivit sursei mentionate.
Lagardere este un grup media francez, cu sediul in Paris, care detine in Romania posturile de radio Europa FM, Vibe si Radio 21.
Compania Hearst este prezenta pe piata locala de profil cu reviste precum Cosmopolitan, National Geographic, FHM sau Esquire.
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