Media & Advertising
Editorul McGraw-Hill cauta cumparator pentru BusinessWeek
BusinessWeek, revista de afaceri detinuta de grupul McGraw-Hill, ale carui venituri din publicitate au scazut cu 30% in trimestrul doi, a fost scoasa la vanzare, scrie Bloomberg, citand o sursa apropiata editorului.
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Potrivit sursei, McGraw-Hill a contractat deja serviciile bancii de investitii Evercore Partners. Informatiile nu au fost insa confirmate nici de McGraw-Hill si nici de Evercore.
BusinessWeek a fost fondata in 1929. Staff-ul publicatiei numara peste 190 de editori si are circa 4,8 milioane de cititori, in cele 140 de tari in care este editata.
Business Week a aparut si in Romania, din mai 2006 pana in martie 2009, cand Business Media Group, grupul media care edita publicatia sub licenta de la McGrawHill International, a decis sa renunte la titlu, tot pe fondul veniturilor tot mai scazute atrase din publicitate.
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