Media & Advertising
Initiative a pierdut contul Orange, in valoare de 92 mil. euro
Orange a renuntat la serviciile agentiei de publicitate Initiative pentru contul de media in valoare de 75 mil. lire sterline (92 mil euro), a scris presa britanica.
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2008/09/48c0ed516e3ec.jpg)
Grupul telecom urmeaza sa organizeze un pitch pentru adjudecarea contului, la care vor fi invitate doar 3 agentii, Vizeum, i-level si Mediaedge:cia.
Agentiile Carat si Walker Media au fost scoase din cursa pentru obtinerea contului operatorului.
Potrivit reprezentantilor Orange, pitch-ul va pune foarte mult accentul pe metode eficiente de integrare a serviciilor online si offline in comunicare si promovare.
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/themes/strawberry-daily-202207/assets/images/avatar.png){kind=avatar}
Alte articole
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/trump-bitcoin.webp)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/drumul-expres-1.png)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/anpoc-1.png)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/nestle-3.png)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/guvern-10.png)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/cutremur-3.png)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/bogdan-ivan-1.png)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/permis-de-conducere-categoria-B.webp)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/elvetia.jpg)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/bucura-oprescu-2.jpg)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/pfa-1.png)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/cumparaturi-1.jpg)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/ajutoare.webp)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/strategie-energetica-2.png)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/centrala-4.png)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/terenuri-de-vanzare.jpg)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/altex-1.png)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/11/plata-cu-cardul-pos-640x427-1.jpg)
Trending
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/02/Noua-Lege-a-pensiilor-Marius-Budai.jpg)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/02/salariul-minim-european.jpg)
19 Feb. - 19:12
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/01/pensii-10.jpg)
19 Feb. - 17:05
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/02/LEGEA-PENSIILOR-simona-bucura-oprescu-diana-daily.jpg)
:format(webp):quality(80)/https://www.dailybusiness.ro/wp-content/uploads/2024/02/coada-Casa-de-Pensii-1.jpg)
20 Feb. - 12:17