Media & Advertising
The Group lanseaza o agentie specializata in productia de materiale promotionale personalizate
The Group, cel mai mare holding independent de comunicare din Romania, lanseaza o agentie specializata in productia de materiale promotionale personalizate, Your Promo, care va fi condusa Adrian Postole, managing partner.
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Noua agentie va importa direct de pe pietele asiatice obiecte promotionale standard, dar si obiecte promotionale realizate dupa propriul design, pe care le va personaliza.
Decizia inceperii activitatii de acest segment al serviciilor de comunicare a venit ca urmare a faptului ca productia de materiale promotionale personalizate este unul dintre domeniile care a crescut consistent in ultimii an si care nu a fost afectat semnificativ de criza ecomonica, potrivit lui Zoltan Szigeti, presedintele The Group.
Veniturile The Group au insumat 81,1 milioane de euro in 2009, in scadere cu 25% fata de 2008.
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