New Media
Creatorul jocului Farmville a trecut pe pierderi
Zynga, cel mai mare producator de jocuri pentru Facebook, a inregistrat o pierdere de 108 milioane de dolari in primele sase luni din acest an, dupa ce in perioada similara a anului trecut a raportat un profit net de 18 milioane de dolari.
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Dupa publicarea rezultatelor, actiunile Zynga au scazut cu pana la 40%. De asemenea, si actiunile Facebook s-au redus.
Jocurile reprezinta aproximativ 15% din veniturile Facebook, noteaza [url= http://www.bbc.co.uk/news/business-18993308]BBC[/url].
Conform producatorului jocului Farmville, rezultatul din primul semestru a fost cauzat de intarzierea lansarii unor noi jocuri, dar si de declinul peste asteptari al celor existente.
Zynga a afisat vanzari de 332,5 milioane de dolari, sub estimearea analistilor chestionati de Bloomberg, care se asteptau la afaceri de 343,1 milioane de dolari.
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