Auto
Cum isi cumpara romanii masinile
GfK Romania a realizat o radiografie a pietei auto, pe baza datelor culese in 2010 pentru GfK MotoBus, un instrument de cercetare continua care monitorizeaza piata auto din Romania
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Principalele concluzii ale studiului arata ca, in medie, in anul 2010, intentia de cumparare a unui automobil pentru urmatoarele 6 luni este de 5% la nivelul intregii populatii. Acest procent este comparabil cu cel inregistrat in 2009 – de 6% – dar in scadere fata de 2008, cand 9% declarau acelasi lucru. Anul trecut, procente mai mari pentru intentia de achizitionare se inregistrau in Oltenia (12%) si in randul celor cu varsta cuprinsa intre 18 si 25 ani (13%), relateaza 24auto.ro.
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