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Fiat investeste peste 1 mld. euro in productia de SUV-uri in Italia
Grupul italian Fiat va investi peste 1
miliard de euro pentru producerea a doua modele de SUV-uri compacte
la o fabrica din Italia, in cadrul unui program de crestere a
utilizarii capacitatii de productie si de reducere a pierderilor in
Europa.
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„Nu este o strategie la
intamplare. Am decis sa trecem de la productia de masa la cea
destinata segmentului de varf al pietei”, a declarat directorul
general al Fiat, Sergio Marchionne, la fabrica din Melfi, in sudul
Italiei.
Marchionne vrea sa creasca productia de
modele scumpe pentru a redresa operatiunile Fiat din Europa, pentru
care sunt anticipate pierderi de 700 de milioane de euro in acest an.
Pana in 2016, Marchionne intentioneaza
sa introduca 19 modele produse in Italia, intre care 9 Alfa Romeo si
6 Maserati, noteaza Mediafax.
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