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Fiat Punto Evo, promovat intr-un videoclip Faithless
Trupa britanica Faithless va lansa in aceasta saptamana noul videoclip al piesei "Feelin' Good", continand imagini cu noul Fiat Punto Evo, si va fi promovat duminica, 15 august, in timpul unei pauze publicitare in cadrul show-ului Big Brother de pe Channel 4, scrie presa internationala.
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Clipului de promovare de trei minute este finantat de producatorul auto Fiat.
Dupa premiera video, o versiune de 30 de secunde a videoclipului va fi prezentata ca clip promotional pentru Fiat, care pregateste lansarea pe piata a unei editii speciale de masini, denumita „Feelin’ Good”.
„Ideea de a arata cel mai recent video la TV in timpul unei pauze publicitare este o premiera pentru noi sau orice alta formatie”, au spus membrii Faithless.
Printre vedetele care au promovat brand-uri de masini se numara si Sting, Victoria Beckham si Shakira.
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