Auto
Ford va dezvolta un model low-cost
Producatorul auto american Ford intentioneaza sa dezvolte
un model low-cost bazat pe subcompactul Fiesta, care va fi vandut in intreaga
lume, dar nu va fi un brand independent low-cost.
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Desi Ford se concentreaza pe dezvoltarea unui model
low-cost, nu intentioneaza sa creeze un brand separat, asa cum este Dacia,
subsidiara Renault. “Nu avem un plan ferm in acest moment, dar cu siguranta
este important sa fim competitivi pe fiecare segment al pietei”, a declarat
directorul general al Ford, Alan Mulally.
“Cercetam oportunitatile din intreaga lume pentru a oferi
o masina al carei pret sa fie sub cel al modelului Fiesta”, a adaugat el,
conform [url= http://www.agerpres.ro/media/index.php/economic/item/146414-Ford-va-dezvolta-un-model-lowcost-dar-nu-va-concura-Dacia.html]Agerpres[/url].
Modelul, numit de “valoare B”, va avea aceeasi marime ca Fiesta, dar va costa
mai putin. Seful Ford nu a dat detalii privind locul in care va fi produs noul
model si unde va fi vandut.
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