Finante-Banci
Andreea Poida este noul director de marketing al Allianz Asigurari
Andreea Poida a fost numita director de marketing al Allianz Tiriac Asigurari, functia anterioara ocupata de aceasta fiind cea de director de marketing al Libra Bank, pozitie pe care a detinut-o timp de trei ani si jumatate.
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Ca director de marketing al Libra Bank, Andreea Poida a fost implicata in procesul de relansare si dezvoltare a bancii, dupa achizitia acesteia de catre fondul american de investitii New Century Holdings.
Ea a lucrat la dezvoltarea strategiei de marketing si comunicare a bancii si la construirea imaginii acesteia, orientata catre segmentele tinta.
Experienta sa anterioara cuprinde 8 ani de experienta in management de marketing si comunicare in diferite domenii de business: retail, corporate events, IT, in companii romanesti cat si internationale.
Andreea Poida este absolventa a programului MBA Romano- Canadian cu specializare in Marketing si a Facultatii de Electronica.
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