Finante-Banci
Bancile isi educa clientii, dupa ce i-au creditat cu usurinta
In ultimul an, mai multe campanii de educare au fost demarate de creditori bancari sau nebancari, intr-o tentativa de a-i face pe clienti sa inteleaga mai bine ofertele puse pe masa.
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De exemplu, Raiffeisen Bank a lansat al cincelea numar din abecedarul bancar, numit „Cardul de cumparaturi – curs practic” care explica diferitele tipuri de carduri si detaliaza utilitatea cardului de cumparaturi.
Un alt proiect de acest gen este cel al BCR, numit „Scoala de bani”, program menit sa educe romanii cu privire la piata financiar- bancara si produsele din domeniu, scrie Evenimentul zilei.
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