Finante-Banci
BCR si Wizz Air lanseaza impreuna un card de credit
Banca Comerciala Romana (BCR) si compania aeriana low-cost Wizz Air lanseaza in parteneriat un card de credit, denumit BCR Wizz, prin intermediul caruia clientii vor beneficia de reduceri la cumpararea serviciilor si biletelor de avion.
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Cardul de credit BCR Wizz Air este emis sub sigla MasterCard, in lei, cu limita maxima de 20.000 lei si perioada de gratie de pana la 53 de zile.
Cei care vor utiliza cardul vor acumula puncte in schimbul sumelor cheltuite, pe care apoi le vor putea utiliza pentru a-si cumpara bilete de avion la pret redus.
Reprezentantii Wizz Air au precizat ca acest card nu este o strategie de business pentru companie, ci mai degraba una de fidelizare a clientiilor.
BCR a primit deja 15-20 de solicitati pentru acest card. Tinta de vanzari pentru acest card este 2.000 pana la sfarsitul acestui an, adica exact esantionul pentru care se acorda 20.000 de puncte bonus (200 de lei).
Cardul este o premiera pe piata locala.
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