Compania bulgara Bella vrea sa intre pe piata din Romania si Balcani
Compania bulgara de produse alimentare Bella si-a propus dezvoltarea unei noi strategii pentru introducerea de produse din carne in Romania, Grecia, Serbia si Macedonia, ca parte a planului de extindere in tarile invecinate si balcanice, informeaza presa internationala.
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Compania distribuie deja produse de patiserie pe piata romaneasca.
Cele cinci fabrici de procesare a carnii detinute de Bella in Bulgaria au certificare HACCP, care permite exportul produselor in Uniunea Europeana. In urma cu cateva zile, compania a deschis in orasul Plovdiv o noua unitate de productie cu o capacitate de 40 de tone. Lansarea fabricii din Plovdiv a necesitat investitii de 9,2 milioane euro.
Bella detine trei branduri de produse de patiserie: Bella, Familia si Trakiiski Kori, cinci de produse din carne: Perelik, Sachi, Leki, Naroden si Solaris, si doua de margarina si uleiuri de gatit: Tommi si Brilliant.
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