Muller: Piata lactatelor a scazut cu 8% anul trecut, la 3,48 mld. lei
Piata lactatelor din Romania s-a diminuat cu 8% in 2010 fata de anul precedent, pana la o valoare de 3,48 miliarde de lei, au declarat joi reprezentantii companiei Muller Dairy Romania, filiala locala a producatorului german de lactate cu acelasi nume.
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In ceea ce priveste compania, oficialii Muller au precizat ca vanzarile au crescut de 2,5 ori anul trecut.
Muller a inregistrat in 2009 o cifra de afaceri de 16,2 milioane de lei (3,8 mil. euro), in crestere de aproape 4 ori fata de 2008, dar si pierderi cu peste 30% mai mari, pana la aproape 21 milioane de lei (5 mil. euro), potrivit datelor de la Ministerul Finantelor.
Compania germana Muller detine fabrici in Germania si Marea Britanie si este prezenta cu filiale proprii in peste 10 tari europene.
Muller s-a infiintat in 1896 ca o afacere de familie intr-o localitate bavareza din Germania, avand astfel o experienta in productia de lactate de peste 100 de ani.
Pe piata locala de lactate mai exista jucatori precum Danone, Albalact, Tnuva si Lactalis.
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