Obiceiul consumatorilor care poate accelera sau falimenta o afacere
Preferintele schimbatoare ale consumatorilor pot accelera sau falimenta o afacere. Capacitatea de a sincroniza compania cu nevoile si dorintele consumatorilor a devenit un aspect vital pentru succesul oricarei afaceri. Valorile consumatorilor se diversifica tot mai mult, pe masura ce generarea colaborativa de valoare se extinde la scara mondiala.
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