Internet/New Media
Android \”joaca tare\” si depaseste Apple si BlackBerry in SUA
Sistemul de operare Android, dezvoltat de Google, este cea mai populara platforma printre americanii care si-au achizitionat smartphone-uri in ultimele sase luni, surclasand astfel iPhone-ul si BlackBerry in acest interval, potrivit unui studiu al Nielsen, citat de Bloomberg.
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Android si-a castigat popularitatea prin faptul ca este un software gratuit pe care il poate folosi orice companie care produce smartphone-uri, iar multe dintre ele, printre care Motorola si HTC, l-au si adoptat.
Distributia a jucat, de asemenea, un rol important. Smartphone-urile care ruleaza Android au fost promovate de cel mai mare operator din Statele Unite, Verizon Wireless, iar in prezent sunt comercializate si prin intermediul AT&T, care are deocamdata are exclusivitate pentru iPhone.
BlackBerry ramane insa lider pe piata in Statele Unite, raportat numarul total de smartphone-uri utilizate, cu o cota de 31%, urmat de iPhone, cu 28%, si Android, care detine 19%.
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