Internet/New Media
Top 10 cele mai valoroase branduri din lume
Apple este cel mai valoros
brand din lume, evaluat la peste 100 miliarde de dolari, urmat la distanta de
Coca-Cola si Microsoft, potrivit unui top realizat de eurobrand, potrivit caruia
cele mai de valoare 10 marci din lume apartin companiilor americane.
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Top 10 incepe cu Apple, Coca-Cola (59,97 miliarde
dolari) si Microsoft (53,97 miliarde
dolari), urmate de IBM (52,63
miliarde dolari), care a facut schimb de locuri cu Google (50,6 miliarde dolari).
Pe locul al saselea se regaseste
producatorul de tigarete Philip Morris
(48,3 miliarde dolari), care a urcat de pe locul 10, urmat de Procter & Gamble (47,14
miliarde dolari), McDonalds – in coborare
de pe sase (45,84 miliarde dolari), Johnson & Johnson
(44,66 miliarde dolari), care a avansat de pe pozitia a 11-a, si operatorul
american de telecomunicatii AT&T (44,94 miliarde dolari).
Pepsi a iesit din top 10, ocupand locul 12, cu o valoare a brandului estimata la 41,56 miliarde dolari, noteaza [url=
http://www.mediafax.ro/economic/top-10-cele-mai-valoroase-branduri-din-lume-10094288]Mediafax[/url].
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