Lifestyle
Marketing auto de lux: Maserati vinde masini cu sofer \”la pachet\”
Pe durata celei de-a 3-a editii a Luxury Show (4-7 decembrie 2008), Maserati va oferi fiecarui client care comanda modelul Quattroporte serviciile unui sofer pentru 6 luni, au anuntat reprezentantii AutoItalia, importatorul marcii italiene de lux.
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Costurile salariale ale soferilor vor fi suportate in totalitate de AutoItalia Group.
De asemenea, tot pe durata expozitiei, Maserati va oferi fiecarui cumparator de Granturismo si Granturismo S, cate un ceas exclusivist marca Audemars Piguet sau, in functie de preferinte, un set de cinci genti de calatorie marca Salvatore Ferragamo.
Maserati va livra anul acesta in Romania 35 de automobile, conform estimarilor companiei.
Pretul unui Maserati Quattroporte se situeaza in jurul a 100.000 euro.
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