Lifestyle
MDRT a platit 1,14 mil. lei pentru brandul Romaniei la Bestfest si concertul Lady Gaga
Ministerul Dezvoltarii Regionale si Turismului (MDRT) a platit 1,14 milioane lei pentru o campanie de promovarea brandului turistic national cu ocazia concertelor Red Hot Chili Peppers din 31 august si Lady Gaga din 16 august de la Arena Nationala.
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MDRT a organizat licitatie, contractul fiind atribuit la inceputul lunii iulie firmei Emagic Concerts.
Contractul cuprinde si servicii pentru realizarea unei campanii de promovare a brandului turistic national cu ocazia Festivalului „Bestfest”, care va avut loc in perioada 6-8 iulie, potrivit Ziare.com.
Proiectul beneficiaza de finantare din Fonduri Externe nerambursabile (FEN).
Concertul pe care cantareata Lady Gaga il va sustine, pe 16 august, la Bucuresti, care fusese programat initial pe Arena Nationala, a fost mutat in Piata Constitutiei.
Set-up-ul evenimentului va include locuri in tribune, acestea fiind adaptate la categoriile de bilete vandute deja pentru Arena Nationala, si renumerotate corespunzator.
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