Lifestyle
Proiectul muzical Cool Nights va creste traficul in City Mall cu 50%
Evenimentul muzical Cool Nights, desfasurat pe 22 februarie 2008 la City Mall, va genera o crestere a traficului de 50%, fata de o zi obisnuita de vineri, a estimat Lucia Cretu, directorul general al complexului.
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Evenimentul va avea loc o data pe luna, pe o perioada nedeterminata, incepand cu ziua de 22 februarie 2008 si va cuprinde concerte sustinute atat de artisti romani cat si straini, ca Yves Larock si Cris Willis.
In luna martie vor fi organizate doua concerte, datorita sarbatorilor pe 1 si 8 martie, urmatoarele spectacole fiind pe datele de 18 aprilie, 24 mai si 14 iunie 2008.
„Succesul unui mall depinde foarte mult de obtinerea unui optim intre oferta de shopping si cea de entertainment”, a precizat Cretu.
De asemenea, Andrei Vacaru, consultant in cadrul companiei imobiliare Jones Lang LaSalle, a specificat ca in perioada urmatoare, succesul mall-urilor se va calcula in functie de zonele de entertainment.
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