Lifestyle
TAG Heuer intra pe piata telefoanelor mobile de lux, dupa Prada si Armani
Producatorul elvetian de ceasuri de lux TAG Heuer, parte a grupului de bunuri de lux francez LVMH, a incheiat un parteneriat cu producatorul francez Modelabs pentru crearea unei serii de telefoane mobile de lux marca TAG Heuer.
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Lansarea primelor telefoane mobile TAG Heuer este programata pentru cea de-a doua parte a anului viitor, potrivit reprezentantilor celor doua companii, citati de presa internationala.
Companiile producatoare de bunuri de lux au inceput sa-si extinda portofoliul dincolo de genti si articole vestimentare, iar in 2007, mai multe branduri au intrat pe segmentul de telefonie mobila de lux.
Astfel, anul acesta Prada si Armani au lansat telefoane mobile de lux relizate de LG Electronics, respectiv de Samsung Electronics.
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