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Cum dezvolta afacerea familiei mostenitoarea unui business de peste 30 mil. euro din industria carnii
La doar 30 de ani are pe umeri responsabilitatea conducerii afacerii vechi de peste 20 de ani a familiei. Carmina Paraschiv, directorul general al Ana si Cornel, companie cu afaceri de peste 30 de milioane de euro, a vorbit intr-un interviu acordat DailyBusiness.ro despre planurile de extindere din acest an, precum si despre strategia de promovare a brandului familiei, dupa ce in primii ani de activitate s-a bazat in proporție de peste 80% pe promovarea de proximitate.
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