Media & Advertising
Group M lanseaza serviciul de media trading in Romania
Group M, parte a grupului de comunicare WPP, lanseaza in Romania serviciul de media trading, operatiunile urmand sa fie conduse, incepand cu 1 decembrie, de Florin Alexandrescu.
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Florin Alexandrescu va prelua functia de COO GroupM Romania Head of Trading la data mentionata, managerul sau direct fiind David Lhota, CEO Group M pentru Europa Centrala, Europa de Est si Africa.
Alexandrescu, in varsta de 35 de ani, are o experienta vasta in operatiuni de trading desfasurate in cadrul CME si MediaPro Group, atat in Romania, cat si in alte tari din Europa Centrala si de Est.
GroupM reuneste operatiunile de media ale grupului de comunicare WPP, asigurand managementul investitiilor in media ale clientilor companiilor Maxus, Mediaedge:Cia, Media Com si Mindshare.
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