Media & Advertising
Numai la TVR: Teletextul bate online-ul la incasari din publicitate
Teletextul a adus Televiziunii Romane venituri de 17.100 euro din publicitate in 2009, si chiar daca suma pare nesemnificativa, este de 5 ori mai mare decat cea obtinuta de site-ul televiziunii publice, care a generat venituri de 3.366 euro, potrivit raportului de activitate publicat pe site-ul institutiei.
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Veniturile generate de Teletext au crescut cu 238% fata de 2009, in timp ce incasarile din publicitate online au scazut cu 41%.
Per total, veniturile din publicitate ale SRTv au insumat 8,84 milioane de euro, in scadere cu 42% fata de 2008. Ponderea sumelor provenite din publicitate in totalul veniturilor este de 6,2%.
Incasarile din publicitate ale canalului TVR 1 au scazut cu 41% in 2009, pana la 6,87 milioane de euro, in timp TVR 2 a inregistrat o scadere de 47%, pana la 1,78 milioane lei. TVR Cultural a generat venituri de 75.773 euro (-43%), iar TVR 3 a vandut publicitate de 53.300 (+77%).
In 2009, SRTv a avut venituri de 572,3 milioane lei, dar a incheiat cu un deficit de 48 milioane lei.
Pe acelasi subiect a scris si paginademedia.
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