Media & Advertising
Ogilvy comunica pentru Ford Romania
Grupul Ogilvy gestioneaza incepand cu luna octombrie contul de comunicare al Ford Romania, a anuntat marti agentia.
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De asemenea, tot din octombrie, Mindshare Media, agentie a grupului, va coordona contul de media al Ford oferind atat servicii de planificare, cumparare si implementare a comunicarii, cat si strategii de analiza a profilului consumatorului si de eficienta a investitiei.
Contul a fost castigat in cadrul unui pitch organizat la nivel international.
Ogilvy Group Romania face parte din reteaua internationala Ogilvy, parte a WPP, cel mai mare grup de comunicare la nivel mondial.
Portofoliul de clienti cuprinde companii globale pentru care grupul Ogilvy dezvolta campanii de comunicare atat la nivel international – BAT, Unilever, Kraft, Cosmote sau Ford, cat si local- Tarom, Petrom, Heineken sau Millennium Bank.
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