Media & Advertising
Producatorul de electrocasnice Indesit Company are un nou logo
Noua identitate corporate a companiei Indesit a adus schimbari ale logo-ului, la nivelul formei si al culorilor, precum si ale tuturor materialelor utilizate in comunicare, potrivit oficialilor companiei.
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Schimbarea nu a modificat imaginea produselor companiei, a cataloagelor de prezentare, a brosurilor sau materialelor promotionale, si nu a vizat nici modificarea numelui companiei.
Compania Indesit este producatorul de electrocasnice numarul 2 din Europa si 5 la nivel mondial. Infiintata in 1975 de actualul presedinte Vittorio Merloni si listata la bursa din Milano din 1987, compania a avut vanzari de peste 3 miliarde de euro in 2006.
Indesit, Hotpoint-Ariston si Scholtès sunt principalele marci ale companiei. Indesit Company isi desfasoara activitatea in 18 puncte de lucru si 22 de filiale comerciale din toata lumea, avand peste 17.000 de angajati
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