Media & Advertising
Publicis ar putea pierde pana la 78 mil. $ in urma falimentului General Motors
Reprezentantii grupului de comunicare Publicis au anuntat ca suma maxima pe care compania ar putea-o pierde in urma falimentului clientului General Motors (GM) se ridica la 78 mil. $ (54,9 mil. euro), si nu 146 mil $ (102 mil. euro), scrie media internationala.
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O parte din documentele oficiale ale falimentului GM publicate la inceputul saptamanii arata ca gigantul auto datoreaza Starcom MediaVest, agentia de de media a Publicis 121 milioane dolari (85 milioane euro) si alte 25 milioane dolari (17,6 milioane euro) impartite intre alte business-uri Publicis.
Potrivit Publicis, GM a solicitat deja tribunalului care se ocupa de procedura de faliment sa garanteze grupului de comunicare un statut special, care sa pemita colaborarea dintre cele doua companii si plata Publicis dupa incheierea procedurii de insolventa si relansarea GM ca o noua companie.
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