Media & Advertising
Romanii petrec mai putin timp in fata televizorului: Cum se adapteaza televiziunile la schimbare
Industria media se pregătește să facă față unei schimbări majore în materie de monetizare și structuri narative, prin dezvoltarea de noi canale, noi platforme, noi dispozitive și noi experiențe. Companiile de media și divertisment sunt nevoite astăzi să facă mai mult decât să reacționeze la provocările curente - trebuie să declanșeze schimbarea operațională care le va pregăti pentru viitorul televiziunii.
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