Media & Advertising
Unilever South Central Europe are un nou communications manager
Florentin Scarlat a fost investit in functia de communications manager al Unilever South Central Europe (SCE).
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Licentiat in Stiinte Politice si absolvent al unui masterat in Studii Sud-Est Europene la Universitatea Nationala si Kapodistriana, Atena, Scarlat a detinut anterior pozitia de corporate affairs director in cadrul Ozone Laboratories.
Unilever, prezenta in Romania din 1995, coordoneaza de la Bucuresti regiunea Europei Centrale si de Sud, care cuprinde: Romania, Bulgaria, Albania, Macedonia, Serbia, Muntenegru si Moldova. In 2006, cifra de afaceri a companiei a fost de 178 milioane de euro.
In perioada ianuarie-aprilie 2007, conform The Nielsen Company, Unilever a detinut cu marcile Cif si Domestos o cota de piata valorica de 20%.
Printre marcile pe care Unilever le comercializeaza pe piata romaneasca se regasesc Dero, Omo, Cif, Domestos, Coccolino, Dove, Rexona, Axe, Sunsilk, Delma, Rama, Becel, Delikat, Knorr.
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