Media & Advertising
Veniturile Omnicom au crescut cu 8% in primul trimestru al anului
Veniturile grupului de publicitate Omnicom, care controleaza agentiile DDB si BBDO, au ajuns in primul trimestru al anului la 3,15 miliarde de dolari, cu 7,9% mai mult decat in primele trei luni din 2010, potrivit Wall Street Journal.
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Grupul a inregistrat un profit de 201,9 milioane de dolari in primele trei luni ale anului, in crestere cu 24% fata de perioada similara din 2010.
Veniturile organice ale companiei, care exclud achizitiile, au crescut cu doar 5,2% in perioada mentionata, iar marja de profit operational a crescut usor de la 10% la 10,2%.
Omnicom, care are clienti precum McDonald’s si Pfizer, a achizitionat in ultimul an mai multe agentii de publicitate si firme de cercetare si marketing, potrivit sursei citate.
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