New Media
De ce femeile de pe Facebook sunt mai importante decat barbatii pentru branduri
Se discuta de cativa ani despre preponderenta feminina in retelele sociale (social media), chiar in termeni de “este o lume a femeilor”. Femeile au fost mai atrase de retelele sociale si sunt prezente intr-un numar mai mare pe multe dintre ele (de exemplu, pe Pinterest, conform Digiday citand comScore, 72% dintre utilizatori sunt femei) si nu doar atat.
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