New Media
Electronicele, masinile si IT-ul, cele mai vizibile domenii de business in social media romaneasca in luna mai
Din totalul postarilor care fac referire la branduri publicate in social media (presa online, blogosfera si Twitter) in luna mai a acestui an, 39% sunt despre brandurile din domeniul electronicelor, 23% despre cele din domeniul auto, iar 18% despre brandurile din domeniul IT, potrivit unui studiu realizat de Zelist.ro.
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Presa online
a fost in luna mai cel mai comunicativ canal social media pentru brandurile din domeniul bancar, cele din domeniul asigurarilor si pentru cele din domeniul leasingului.
Blogosfera a fost in mai 2010 canalul social media cel mai comunicativ pentru brandurile FMCG.
Twitter-ul a fost canalul unde au fost postate cele mai multe informatii despre branduri auto, IT, electronice si despre brandurile din telecom.
In cercetare au fost incluse principalele 190 de branduri din 9 domenii: banci, auto, asigurari, leasing, IT, electronice/electrocasnice, telecom, FMGC si retail. Datele au fost culese in intervalul 1-31 mai.
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