New Media
Groupon patrunde pe piata din China
Groupon, cel mai mare site de cupoane de reduceri din lume prezent si in Romania de la sfarsitul anului trecut, a intrat pe piata din China, tara cu cea mai mare rata de crestere a cumparaturilor on-line, potrivit Bloomberg.
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Site-ul va acoperi initial orasele Beijing si Sanghai, urmand ca pe viitor sa se extinda si in alte zone, a anuntat grupul intr-un comunicat de presa.
Piata de retail online din China, dominata de doi mari jucatori locali, si-a dublat valoarea in 2010, pana la 78 de miliarde de dolari. Analistii se asteapta ca aceasta sa-si dubleze din nou valoarea in urmatorii doi ani.
Groupon, care a refuzat recent o oferta de preluare din partea Google in valoare de 6 miliarde de euro, planuieste sa-si creasca numarul de angajati din China de la 120 la 1000 in urmatoarele trei luni, potrivit unei declaratii a sefului Groupon Hong-Kong.
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21 Dec. - 18:00
