New Media
Hulu.com spera sa obtina 500 mil. $ din publicitate in 2011
Jason Kilar, CEO al companiei Hulu, care detine site-ul de continut video hulu.com (accesat in mod special pentru filme si seriale gratuite), prognozeaza ca, pe anul in curs, compania va obtine venituri din publicitate de 500 milioane de dolari.
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Suma este in crestere fata de anul trecut. Pe 2010, el a estimat venituri din reclame de 240 milioane de dolari si au fost inregistrate 263 milioane de dolari.
Acesta a facut declaratiile la o intalnire anuala a Biroului de Publicitate pe Internet din SUA, tinuta ieri la Palm Springs, statul California.
Hulu are acum probleme cu companii precum Disney si Fox, care vor sa isi retraga continutul video de pe site, speriate ca accesarea lor gratuita pe hulu.com le afecteaza vanzarile.
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