New Media
Parteneriatul Yahoo-Microsoft a fost oficializat
Yahoo si Microsoft au anuntat astazi parteneriatul pe segmentul de cautare online, prin care, spera cele doua companii, vor depasi suprematia rivalului Google si vor obtine, anual, un profit operational de aproximativ 500 milioane de dolari, scrie TechCrunch.
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Steve Ballmer a declarat ca acest parteneriat va oferi motorului de cautare Bing o mai mare eficienta in lupta impotriva Google si va atrage mai multi utilizatori si advertiseri.
Parteneriatul a fost incheiat pe 10 ani. Microsoft va achizitiona o licenta exclusiva pe 10 ani la tehnologiile de cautare ale Yahoo. La randul sau, Yahoo va vinde exclusiv, la nivel mondial, reclama pentru ambele companii.
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