Turism
Campania \”Romania -The Land of Choice\” a inceput pe 1 august pe Eurosport
Campania de promovare a Romaniei ca destinatie turistica, "Romania -The Land of Choice", incepe sambata, 1 august, pe Eurosport, avandu-i drept protagonisti pe Nadia Comaneci, Ilie Nastase si Gheorghe Hagi, potrivit reprezentantilor Ministerul Turismului.
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Primul clip al campaniei va fi difuzat pe Eurosport pe 1 august, la ora 21:30.
Simultan, pentru a marca debutul campaniei, acelasi clip va rula pe cea mai mare fatada media din Europa, Cocor Media Channel din Bucuresti, fiind preluat in direct de pe canalul Eurosport. Spotul va continua sa fie difuzat pe suportul de la Cocor si pe parcursul saptamanii viitoare.
Clipurile de promovare a Romaniei vor fi difuzate in perioada august-decembrie 2009 si pe postul CNN.
Obiectivele campaniei sunt cresterea notorietatii internationale a Romaniei ca destinatie turistica, precum si a numarului de turisti straini.
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