Turism
Romania intra cu reclama pe Eurosport in timpul turneului de la Roland Garros
Ministerul Turismului a inceput campania internationala de promovare a Romaniei ca destinatie turistica pornind de la asocierea, prin intermediul Eurosport, cu Turneul de Tenis de la Roland Garros.
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La fiecare pauza, pe parcursul transmisiunilor din turneu, pe canalul Eurosport apare un anunt: „Roland Garros iti este oferit de Romania. Romania – Land of choice”.
Insertia publicitara va fi difuzat pe tot parcursul turneului, inclusiv in timpul marilor finale.
„Romania – Land of Choice- este sloganul campaniei de promovare internationala a Romaniei, campanie organizata de Ministerul Turismului cu Nadia Comaneci, Ilie Nastase si Gheorghe Hagi.
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